Built by practice owners

A calmer way to run and grow your private practice

Clara replaces the Jane + spreadsheets + personal phone setup with practice software, a dedicated practice phone number, and Clara AI that does the admin follow-up for you.

  • Clara AI follows upreplies and reminders are drafted
  • Use a practice phone numbercalls and texts stay off your cell
  • Billing gets nudgedpayment reminders are prepared
  • Clients get rebookedgaps and past clients surface
app.startclara.com

Good morning, Dr. Bennett

Thu, June 11
Needs reply
4
AI drafts ready
Intake missing
5
Nudges queued
Billing nudges
2
Prepared for review
No next session
3
Ready to rebook
Today's sessions View calendar →
9:00MK
Maya K.Individual · 50 min
Video
10:00JR
Jordan R.Couples · 80 min
Confirmed
11:30SL
Sam L.Intake session
Forms pending
1:00AT
Aisha T.Individual · 50 min
Confirmed
Admin Clara handled Clara AI
Drafted replies to 4 new inquiries
Prepared billing reminder for Noah B.
Queued check-ins for 3 clients with no next session
Sent intake nudges for 5 incomplete packages
Suggested Wed 4 PM from the rebooking list
Side by side

What Clara replaces

Today With Clara
Tools to manage
EHR, spreadsheet, personal cell, reminders, and separate logins.
One login for booking, records, billing, practice phone number, and follow-up.
New inquiries
Answered when someone remembers; many quietly go cold.
Captured, tracked, and drafted for reply by Clara AI.
Calls and texts
Your personal number, with no clean record of what was said.
A practice phone number inside Clara, with conversations saved to the client record.
Intake forms
Unsigned forms found the morning of the first session.
Forms sent at booking and nudged automatically before the session.
Billing reminders
Invoices, receipts, and balances chased by hand after hours.
Invoices and receipts created after sessions, with billing nudges drafted for review.
Rebooking
Clients drift without a next session until someone notices.
No-next-session and past-client prompts surface automatically.
How it works

Every client has a next step.

Clara keeps that step attached to the record, from first inquiry to intake, session, payment, follow-up, and rebooking.

Clara AI

Clara AI does the follow-up work you used to chase.

While you are in session, Clara AI finds the admin that normally waits until later: new inquiries, unpaid balances, incomplete intake, clients with no next session, and past clients worth checking in with.

FindsWho needs a reply, reminder, nudge, or rebooking prompt
DoesDrafts the text, prepares the reminder, queues the follow-up
TracksKeeps every action on the client record
Handled while you were in session Today's review queue
You approve every send
2h 40madmin drafting avoided this week
12open loops found before they slipped
7messages ready to review
New inquiry: Renee F.

Drafted a reply with two consult times and the right intake link.

Unpaid invoice: Noah B.

Prepared a polite reminder after 7 days outstanding.

No next session: Maya K.

Drafted a check-in before next week's opening fills.

Past client: Jordan R.

Surfaced for a check-in based on last visit and current availability.

No more carrying the list in your head. Every approved action stays on the client record.
Inside Clara

One system instead of the patchwork.

Booking, scheduling, notes, intake, billing, calls, texts, follow-up, Clara AI, and reporting stay tied to the same client record instead of scattered across tools.

Booking that turns interest into sessions

Clients can see your services, providers, and live availability without waiting for a reply.

  • Designed for you, with your name, colours and photos
  • Easy on a phone, where most clients actually book
  • Free consults, full sessions and waitlists, straight to your calendar
soulthrillers.startclara.com
S
Soul ThrillersPsychotherapy and counselling · Virtual and in person
SB
Dr. Sarah BennettRegistered Psychotherapist
Next: Thu
MO
Marcus OduyaRegistered Social Worker
Next: Fri
Free 15-min consultIndividual · 50 minCouples · 80 min
Thursday June 12
9:0010:3012:002:003:304:30
Book free consult · 12:00 PM

Scheduling that protects the day

Recurring clients, buffers, provider availability, reminders, and cancellations stay in one calendar.

  • Online booking from live availability, no back and forth
  • Automatic SMS and email reminders that lift show rates
  • Waitlists, cancellations and recurring sessions handled cleanly
Calendar · Week of June 8
Mon 8
Tue 9
Wed 10
Thu 11
Fri 12
9 AM10 AM11 AM12 PM1 PM2 PM
Maya K.Video · 50 min
Jordan R.Couples
Aisha T.Individual
Noah B.Individual
Sam L.Intake
Maya K.Video · 50 min
Jordan R.Couples · 80 min
Aisha T.Individual
Priya S.Individual
New consult15 min · free
Eli W.Video
Maya K.Check-in
Noah B.Individual

Notes connected to the session

SOAP, DAP, BIRP, treatment plans, and risk assessments stay attached to the right client visit.

  • Discipline-specific templates you can customize per provider
  • Sign-and-lock with a full audit trail on every record
  • Unsigned-note nudges so documentation never piles up
Maya K. · Progress note
MK Maya K. · Session 12 · SOAP Signed
S SUBJECTIVE

Client reports improved sleep this week and reduced anticipatory worry before work meetings. Practiced grounding twice.

O OBJECTIVE

Engaged, affect brighter than prior session. GAD-7 score 9, down from 13 at intake.

A ASSESSMENT

Steady progress toward treatment goals; cognitive restructuring generalizing to workplace contexts.

P PLAN

Continue weekly sessions. Introduce behavioural experiment for next meeting scenario.

Attached to
Jun 10 · 9:00 AM 50 min · Video
Measures
GAD-7 · 9 ↓ PHQ-9 · 6 ↓

Inquiries that do not go cold

Each inquiry gets a source, message history, status, and follow-up plan, so interested clients do not disappear in an inbox.

  • Every inquiry captured automatically with its source attached
  • Follow-up sequences so no inquiry goes cold in an inbox
  • See which channels bring clients who stay and rebook
Inquiries · This month
Inquiry 6
Daniel O.
Asked about anxiety support
Google
Renee F.
Wants evening availability
Instagram
Consult booked 3
Sam L.
Free consult · Thu 12:00
Psych Today
Grace H.
Free consult · Fri 10:00
Referral
Intake sent 2
Omar Z.
Forms 2 of 3 complete
Google
Active client 12
Maya K.
Weekly · Dr. Bennett
Referral
Jordan R.
Biweekly · Couples
Instagram

A practice phone number for calls and texts

Use one dedicated practice phone number, with confirmations, reminders, missed-call replies, and message history saved to the record.

  • A practice phone number included with your account
  • Two-way texting that clients actually reply to
  • Calls and messages logged to the client record automatically
Messages · Sam L.
SLSam L.Practice phone
Hi Sam! Friendly reminder: your free consult with Dr. Bennett is Thursday at 12:00 PM. Reply C to confirm.
C. Looking forward to it!
Wonderful, you're confirmed. A video link will arrive the morning of. See you Thursday!
Logged to Sam's record · 9:46 AM
Recent calls
Maya K.Outgoing · 4 min · logged
New callerSaved as inquiry · source: phone
Noah B.Missed · auto-text sent back

Billing without the chase

Cards on file, automatic invoices, receipts, billing reminders, and payout summaries keep balances visible.

  • Charge cards on file the moment a session ends
  • Receipts formatted for insurance and benefits claims
  • Provider splits and payout reports for group practices
Billing · June
Payments collected
$18,420
Outstanding
$1,240
Auto-collected
92%
ClientSessionAmountStatus
Maya K.Jun 10 · Individual$160Paid
Jordan R.Jun 10 · Couples$210Paid
Sam L.Jun 11 · Intake$180Card on file
Noah B.Jun 4 · Individual$160Reminder sent

Intake before the first session

Consent, history, policies, and card details are collected through mobile-friendly forms before care begins.

  • Form packages sent automatically at the right moment
  • E-signatures on consent and cancellation policies
  • Gentle automated nudges until everything is complete
Intake · Sam L.
Welcome to the practice
A few questions before your first session. Takes about 8 minutes.
What brings you in?
Feeling overwhelmed at work and having trouble sleeping...
Have you attended therapy before?
Yes, briefly in 2023
Consent to treatment
Signed
Continue · 2 of 3
Consent & policiesSigned Tue 8:14 PM
History questionnaireIn progress · 70% complete
·
Card on fileRequested · reminder Thu
Flows into the chartVisible to Dr. Bennett before session one

Reports that point to the next action

See utilization, show rates, retention, revenue, and the clients who need follow-up next.

  • Provider utilization and caseload balance at a glance
  • Prompts for who to follow up with and who has not rebooked
  • Practice-wide rollups as your team grows
Reports · Practice overview
Sessions per weekLast 12 weeks
Show rate
94%↑ 3%
90-day retention
81%↑ 5%
Inquiry → active client
38%↑ 6%

Built for sensitive work, from day one

Therapy runs on trust. Clara is built for sensitive client records, with encryption, audit trails, locked notes, role-based access, and exportable data.

Built with HIPAA and PHIPA in mindDesigned for the privacy expectations that govern practices in the US and Canada.
Encrypted everywhereClient data is encrypted in transit and at rest, with role-based access for every account.
Locked client recordsSigned notes can't be silently edited; a full audit trail records who accessed what and when.
Your data is yoursExport your complete records at any time. Stay because Clara works, not because you're locked in.
We built Clara to run our own practice. The goal was a practice that runs itself in the background: inquiries answered, billing finished, your personal number kept private. It is the system we wish someone had handed us on day one.
Burhan and Keeran, founders of Clara
Read our story
15 therapists we grew our own practice to, on Jane and spreadsheets
18 mo from our first client to a full practice
5 to 7 tools Clara can replace with one login
Pricing

One plan to replace the patchwork.

30-day free trial
49 per month
after trial
$19/month per additional clinician.
Try for free

Start with a 30-day free trial. We'll help configure your practice phone number, booking, billing, reminders, and Clara AI follow-up before the trial ends.

Included
  • Public booking site
  • Scheduling, reminders and intake
  • Client charts and session notes
  • Billing and auto-invoicing
  • Practice phone number, calls and texts
  • Clara AI drafts and nudges
  • Rebooking and reporting
30-day free trial Free guided migration No contract or setup fee Your data stays exportable
Can Clara replace Jane, spreadsheets, and my personal phone?+

That is the point. Clara includes the client record, but it also brings booking, intake, billing, inquiry follow-up, calls, texts, rebooking, Clara AI, and reporting into the same system. The goal is fewer logins, fewer side spreadsheets, and no more practice texts from your personal cell.

How does Clara help my practice grow?+

Clara does not magically create demand. It helps you stop losing the demand you already earned. New inquiries get a faster reply, consults get followed up, intake gets finished, invoices get nudged, clients without a next session are visible, and past clients can be surfaced for a thoughtful check-in.

What will switching actually feel like?+

It should feel like cleaning up your current setup, not rebuilding the practice in a weekend. We map what you use today, import the essentials, then configure booking, forms, billing, reminders, your practice phone number, and follow-up rules with you before you go live.

Will you help us move everything over?+

Yes. We help every step of the way: mapping your current tools, deciding what needs to come over, importing the essentials, setting up booking and intake, configuring billing and reminders, and testing the flow before you use Clara with clients.

Does Clara work for both solo and group practices?+

Yes. Solo providers get a calmer way to run the front desk without doing it all after hours. Group practices get shared calendars, provider permissions, role-aware records, billing, reporting, follow-up, and one practice phone number instead of scattered personal phones.

What does Clara AI do?+

Clara AI finds the open loops you usually have to remember yourself: inquiry replies, incomplete intake, unpaid balances, clients with no next session, and past clients worth checking in with. It drafts the message or reminder for you to review, so you stay in control without starting from a blank text box.

How do you handle sensitive client information?+

Clara is built for HIPAA and PHIPA-aware workflows, with encryption, role-based access, audit trails, locked notes, and exportable records. During onboarding, we can walk through how your practice handles privacy, access, client records, and exports before anything changes.